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	<title>Todd Earwood &#187; Blog</title>
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	<link>http://www.toddearwood.com</link>
	<description>Connecting the dots of life and business</description>
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		<title>Hookup a Blogger!</title>
		<link>http://www.toddearwood.com/2007/07/16/hookup-a-blogger/</link>
		<comments>http://www.toddearwood.com/2007/07/16/hookup-a-blogger/#comments</comments>
		<pubDate>Tue, 17 Jul 2007 02:28:06 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[beta]]></category>
		<category><![CDATA[beta invite]]></category>
		<category><![CDATA[pownce]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/2007/07/16/hookup-a-blogger/</guid>
		<description><![CDATA[Remember when gmail invites were all the rage?  That was a hot invite to get.  The latest rage seems to be Pownce.  Today, I received an invite from a blogger who&#8217;s name is the best I&#8217;ve seen in recent days, Jeffro2pt0.  But Pownce wasn&#8217;t the first invite I&#8217;ve found from another [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/superic/4163653/"><img title="Gmail invite" src="http://farm1.static.flickr.com/4/4163653_ce7d5eb62b_t.jpg" border="0" alt="Gmail invite" hspace="5" vspace="5" width="100" height="98" align="left" /></a>Remember when gmail invites were all the rage?  That was a hot invite to get.  The latest rage seems to be <a href="http://www.pownce.com">Pownce</a>.  Today, I received an <a href="http://www.jeffro2pt0.com/pownce-thoughts-plus-10-invites/">invite</a> from a blogger who&#8217;s name is the best I&#8217;ve seen in recent days, <a href="http://www.jeffro2pt0.com">Jeffro2pt0</a>.  But Pownce wasn&#8217;t the first invite I&#8217;ve found from another blogger.   <a href="http://www.businesspundit.com">Rob</a> gave me a <a href="http://www.moola.com">Moola</a> invite and <a href="http://www.business-opportunities.biz/">Dane</a> gave me the key to get into the <a href="http://gmail.google.com">gmail</a> crowd.</p>
<p>Jeff also <a href="http://www.jeffro2pt0.com/inviteshare-web-20-invitation-exchange-station/">posted</a> about <a href="http://www.inviteshare.com/">InviteShare.com</a>.  A nice service if you have spare invites or want to get &#8220;in the crowd&#8221;, but I still appreciate the generosity of a fellow blogger&#8217;s hookup.  I have a few Pownce invites left.  If you are interested, post a comment below.</p>
<p>Flickr Photo credit: <a href="http://www.flickr.com/photos/superic/">Eric Willis</a> aka &#8220;Superic&#8221;</p>
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		<slash:comments>3</slash:comments>
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		<title>Measuring Your Blog</title>
		<link>http://www.toddearwood.com/2007/06/19/measuring-your-blog/</link>
		<comments>http://www.toddearwood.com/2007/06/19/measuring-your-blog/#comments</comments>
		<pubDate>Tue, 19 Jun 2007 12:08:03 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/2007/06/19/measuring-your-blog/</guid>
		<description><![CDATA[I mentioned in this site&#8217;s first post I&#8217;m not new to blogging (just going hard again on a personal blog).  My business partner is a top 3,000 blogger and I&#8217;ve started two group blogs (More Than Derby- Louisville, Kentucky&#8217;s first city blog and co-founded Outside the Valley a web 2.0 review blog).  But [...]]]></description>
			<content:encoded><![CDATA[<p><img title="Measuring stick" src="http://www.woodpeck.com/media/main_2r-12red.jpg" border="0" alt="Measuring stuck" hspace="5" width="241" height="181" align="left" />I mentioned in this site&#8217;s <a href="http://www.toddearwood.com/2007/05/14/hello-world/">first post</a> I&#8217;m not new to blogging (just going hard again on a personal blog).  My business partner is a <a href="http://www.businesspundit.com">top 3,000 blogger</a> and I&#8217;ve started two group blogs (<a href="http://www.morethanderby.com">More Than Derby</a>- Louisville, Kentucky&#8217;s first city blog and co-founded <a href="http://www.outsidethevalley.com">Outside the Valley</a> a web 2.0 review blog).  But quickly, I realized <a href="http://en.wikipedia.org/wiki/Peter_Drucker">Drucker was right</a>&#8230; What gets measured gets done, even for blogs.</p>
<p>Last week, I found <a href="http://blog.yuvisense.net/2007/05/29/engadget-analysis-part-i-posts-words-comments-categories/">Yuvi&#8217;s post #1</a> and <a href="http://blog.yuvisense.net/2007/06/12/engadget-analysis-part-ii-news-sources-press-releases-engadget20/">#2</a> (he&#8217;s a 16-year old from Chennai, India) that has analyzed&#8230; no, he did more than analyze, he dissected over three year&#8217;s worth of data from <a href="http://www.engadget.com">engadget.com</a>. By measuring everything from post frequency, comments, incoming links per post, words per post and virtually all other variables, he&#8217;s allowing people to infer reasons for Engadget&#8217;s success.  He&#8217;s also charging $2-5 to ask custom questions so he can get a better host(smart move). <img src='http://www.toddearwood.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Maybe you know your blog traffic or don&#8217;t have a clue, but I suggest you take a peek at Yuvi&#8217;s methods.  He&#8217;s done a great job and may shed new light on what you should be measuring to make your blog successful.</p>
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		<slash:comments>0</slash:comments>
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		<title>Eating lunch at the blogosphere&#8217;s &#8220;cool&#8221; table</title>
		<link>http://www.toddearwood.com/2007/06/14/eating-lunch-at-the-blogospheres-cool-table/</link>
		<comments>http://www.toddearwood.com/2007/06/14/eating-lunch-at-the-blogospheres-cool-table/#comments</comments>
		<pubDate>Thu, 14 Jun 2007 20:01:44 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogosphere]]></category>
		<category><![CDATA[cool table]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/2007/06/14/eating-lunch-at-the-blogospheres-cool-table/</guid>
		<description><![CDATA[Gauging someone&#8217;s popularity in school was measurable by your spot in the lunchroom.   Online, we have several metrics to see where we sit in the blogsphere.  I&#8217;m currently in the corner with my stromboli and chocolate milk.  I know it, I&#8217;m fine with it, but I&#8217;m not staying here forever.  [...]]]></description>
			<content:encoded><![CDATA[<p><img title="Luncroom" src="http://www.bloomington.k12.mn.us/departments/facilities/facilities_and_rooms/images/KHSLunch1.jpg" border="0" alt="Luncroom" hspace="5" width="229" height="143" align="left" />Gauging someone&#8217;s popularity in school was measurable by your spot in the lunchroom.   Online, we have several metrics to see where we sit in the blogsphere.  I&#8217;m currently in the corner with my stromboli and chocolate milk.  I know it, I&#8217;m fine with it, but I&#8217;m not staying here forever.  I want to move closer to that desirable spot we all wanted in school&#8230; the &#8220;blogosphere&#8217;s cool&#8221; table.</p>
<p>So set down your tray and and I&#8217;ll explain the five metrics on where you are in the blogosphere lunchroom.</p>
<p><strong>Notes passed in the classroom</strong> &#8211;  In school, all the cool kids get notes passed to them and for bloggers, these are our comments.  A blog is meant to be an interactive tool, IMO.  <a href="http://sethgodin.typepad.com/">Seth Godin</a> maintains a nice table seat despite not allowing comments (he used to).  Whereas, Noah Kagan&#8230; well, let&#8217;s just say <a href="http://http://okdork.com/2006/02/21/comments-make-me-orgasm/">he loves them</a>.  You&#8217;ll always have those regular commenters (we love you!), but it&#8217;s not the end of the world if you only get a few.  I quickly learned with the <a href="http://www.morethanderby.com">city blog</a> we launched for Louisville, most people want to be voyeurs first and interactive second.</p>
<p><strong>Interacting in the Halls</strong> &#8211; When the bell rings and you have to walk to chemistry class, how many people do you stop to chat with?  Better yet, how many stop YOU?  With blogs, these are the people who <a href="http://feeds.feedburner.com/ToddEarwood">grab your RSS feed</a> and make up your monthly traffic.  <a href="http://www.Feedburner.com">Feedburner</a> has built a business for tracking blog traffic and rss feeds (among others).  I think this is your ticket to upgrading your table position.</p>
<p><strong>Signatures in your yearbook </strong>- Did you write something thoughtful in your classmates&#8217; books or did you make fun of them?   Both ways can get a response and to grow blog traffic, you gotta show link love.  It&#8217;s the online way to pat them on the back (agree) or give them a little shove (disagree).  Show the love or stir the pot because both ways work.</p>
<p><strong>Weekend invitations</strong> &#8211; Getting invited to the weekend party was always a big deal.  Online these invitations come in the form of social networking.  Whether you&#8217;re selective (<a href="http://www.jorydesjardins.com/pause/2007/05/avoid_bad_enetw.html">Jory Des Jardins</a>) or you&#8217;re adding everyone (<a href="http://www.linkedin.com/profile?viewProfile=&amp;key=141450">Ron Bates</a>), the way you network online can affect your blog traffic.   I&#8217;ve chosen to be an open networker on <a href="http://www.LinkedIn.com/in/toddearwood">LinkedIn</a> and <a href="http://www.mybloglog.com/buzz/members/toddearwood/">MyBlogLog</a>, but keep my <a href="http://www.MySpace.com/toddearwood">MySpace</a> account more selective.   Much like linking to others, both strategic or open networkers can drive blog traffic and help you maneuver to a better lunch spot.</p>
<p><strong>Prom Royalty</strong> &#8211;  Who was chosen as your prom queen/king?  I can&#8217;t remember who won at my school, but getting that one-time vote was important to some.   In the blogsphere, our votes are taken daily at aggregation sites like <a href="http://www.reddit.com">Reddit</a> and <a href="http://www.digg.com">Digg</a>.  Don&#8217;t be afraid to nominate yourself and be sure to help others if you want to wear the &#8220;crown&#8221; one day.</p>
<p>Currently, I slink over, head pointed down to my seat enjoying a lactose beverage.  I&#8217;m building my plan to inch my way towards a better table.   And although the cool table kids stand in the same line with me everyday, I swear they get served more fries.</p>
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		<title>Blogger booted by NCAA</title>
		<link>http://www.toddearwood.com/2007/06/10/blogger-booted-by-ncaa/</link>
		<comments>http://www.toddearwood.com/2007/06/10/blogger-booted-by-ncaa/#comments</comments>
		<pubDate>Mon, 11 Jun 2007 03:07:37 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[ncaa ban]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/2007/06/10/blogger-booted-by-ncaa/</guid>
		<description><![CDATA[Rarely, do I come to the defense of my local newspaper, the Courier Journal, but one of their sports bloggers was kicked out of press row during a NCAA post-season baseball game.  According to Brian Bennett, the Gannett-hired blogger received a memo on Friday stating the following (my bold added):
Since blogs are considered a [...]]]></description>
			<content:encoded><![CDATA[<p><img title="Umpire ejection" src="http://img.slate.com/media/1/123125/123037/2111855/2127621/051027_sn_UmpireTN.jpg" border="0" alt="Umpire ejection" hspace="5" width="196" height="267" align="left" />Rarely, do I come to the defense of my <a href="http://www.courier-journal.com">local newspaper, the Courier Journal</a>, but one of their sports bloggers was <a href="http://www.courier-journal.com/blogs/bennett/2007/06/ejected-and-dejected.html">kicked out of press row</a> during a NCAA post-season baseball game.  According to <a href="http://www.blogger.com/profile/15465418564299010520">Brian Bennett</a>, the Gannett-hired blogger received a memo on Friday stating the following (my bold added):</p>
<blockquote><p><strong>Since blogs are considered a live representation</strong> of the game, any blog that has action photos or game reports, including play-by-play, scores or any in-game updates, <strong>is specifically prohibited</strong>. In essence, no blog entries are permitted between the first pitch and the final out of each game.</p></blockquote>
<p>The strange part is Brian was given press credentials as a blogger.  He&#8217;d also been live blogging from the previous post-season series in Missouri.  My local paper is owned by Gannett, so this isn&#8217;t a small company the NCAA is messing with.  According to Brian&#8217;s blog, the paper&#8217;s attorney is already researching if the NCAA is somehow denying the paper the right to report.</p>
<p>I&#8217;m not a journalist and the majority of the public would still say that professional bloggers aren&#8217;t either.   Regardless, this creates a scary precedent on what the NCAA may do in the future.  I know other bloggers who have live blogged games (<a href="http://morethanderby.com/?p=508">including yours truly</a>), so why stop them now?</p>
<p>On a positive note, the University of Louisville Cardinals are now going to their first College World Series!  Cheer them on if you make the trip, but don&#8217;t try blogging it live.</p>
<p>Photo credit: <a href="http://www.slate.com">Slate.com</a></p>
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