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<channel>
	<title>Todd Earwood</title>
	<atom:link href="http://www.toddearwood.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.toddearwood.com</link>
	<description>Connecting the dots of life and business</description>
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		<title>A Holiday Surprise</title>
		<link>http://www.toddearwood.com/2009/12/25/a-holiday-surprise/</link>
		<comments>http://www.toddearwood.com/2009/12/25/a-holiday-surprise/#comments</comments>
		<pubDate>Sat, 26 Dec 2009 00:09:52 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Holiday]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[santa surprise]]></category>
		<category><![CDATA[surprise]]></category>
		<category><![CDATA[toys]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=987</guid>
		<description><![CDATA[Tonight, my siblings and I retrieved some old boxes from my parents&#8217; attic.  A few were even labeled with our individual names.  We found old photos, baseball cards, trophies and toys from our childhood.  My brother and I were excited to see his son (my nephew) play with toys we found entertaining years ago.  Sesame [...]]]></description>
			<content:encoded><![CDATA[<p>Tonight, my siblings and I retrieved some old boxes from my parents&#8217; attic.  A few were even labeled with our individual names.  We found old photos, baseball cards, trophies and toys from our childhood.  My brother and I were excited to see his son (my nephew) play with toys we found entertaining years ago.  Sesame Street and the firehouse were pretty cool, but Hulk Hogan and the other wrestling figures were just awesome!</p>
<p>Hopefully you didn&#8217;t spend this day working and instead enjoyed time with family, friends or loved ones.  And maybe, you had something that surprised you as much as seeing our old stuff.  The perfect visualization of that surprise factor was shown by my nephew when I snapped this photo.  Here&#8217;s wishing you a very, Merry Christmas, Happy Holidays or whatever December 25th means to you.</p>
<div class="wp-caption aligncenter" style="width: 510px"><img title="Getting caught at Christmas" src="http://farm3.static.flickr.com/2716/4215091308_a056c7dc62.jpg" alt="" width="500" height="375" /><p class="wp-caption-text">FYI... this has to be the best Christmas picture I&#39;ve ever taken</p></div>
<p style="text-align: center;">
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		<title>Style Your Way to Financial Freedom</title>
		<link>http://www.toddearwood.com/2009/12/17/style-your-way-to-financial-freedom/</link>
		<comments>http://www.toddearwood.com/2009/12/17/style-your-way-to-financial-freedom/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 16:44:31 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Funny]]></category>
		<category><![CDATA[bad business]]></category>
		<category><![CDATA[business opportunity]]></category>
		<category><![CDATA[coin-operated]]></category>
		<category><![CDATA[franchise]]></category>
		<category><![CDATA[glidehair]]></category>
		<category><![CDATA[hair styling]]></category>
		<category><![CDATA[scams]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=978</guid>
		<description><![CDATA[Sometimes when you hear of a business concept you have to look twice, but this one was for all the wrong reasons.  I mean what woman wouldn&#8217;t want to use a coin-operated machine to style her hair in a club, restaurant or mall bathroom?  For those interested in creating a passive income stream, feel free [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Glide Hair" src="http://www.glidehair.us/images/glide/GlideHair-Unit.png" alt="" width="300" height="333" />Sometimes when you hear of a business concept you have to look twice, but <a href="http://www.glidehair.us/">this one</a> was for all the wrong reasons.  I mean what woman wouldn&#8217;t want to use a coin-operated machine to style her hair in a club, restaurant or mall bathroom?  For those interested in creating a passive income stream, feel free to learn about their &#8220;amazing&#8221; <a href="http://www.glidehair.us/vending.html">business opportunity</a>.  Here&#8217;s their pitch&#8230;</p>
<blockquote><p><span style="color: #000000;"><a href="http://www.glidehair.us/">GlideHair</a> vending and business opportunities are genuine low cost, low risk investments providing you with the ability to grow a large network of units with limited capital thereby creating real passive income.</span></p></blockquote>
<p>For those who can&#8217;t &#8220;get&#8221; sarcasm, please re-think what you might ask in the comments. <img src='http://www.toddearwood.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>When To Drink From The Fire Hose</title>
		<link>http://www.toddearwood.com/2009/11/13/when-to-drink-from-the-fire-hose/</link>
		<comments>http://www.toddearwood.com/2009/11/13/when-to-drink-from-the-fire-hose/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 18:08:43 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[poll]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=637</guid>
		<description><![CDATA[Twitter has been referenced as a waste of time, pithy non-sense and a time suck.  However, it&#8217;s best description for my use is drinking from a fire hose.  There are so many people typing so much information and even with just 140 characters it can be hard to manage.  I&#8217;ve written before about my struggles [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_966" class="wp-caption alignright" style="width: 248px"><img class="size-medium wp-image-966" title="Fire hose" src="http://www.toddearwood.com/wp-content/uploads/2009/11/IMG01061-300x225.jpg" alt="Fire hose" width="238" height="178" /><p class="wp-caption-text">Fire hose outside our office</p></div>
<p>Twitter has been referenced as a waste of time, pithy non-sense and a time suck.  However, it&#8217;s best description for my use is drinking from a fire hose.  There are so many people typing so much information and even with just 140 characters it can be hard to manage.  I&#8217;ve <a href="http://www.toddearwood.com/2008/12/15/650-days-of-twitter/">written before</a> about my struggles with the Twitter stream, but one benefit the fire hose does provide is tapping the collective knowledge of Twitter.  I <a href="http://learntoduck.com/startups/crowdsource">agree with Micah</a> that this is NOT necessarily crowdsourcing.  It&#8217;s just searching for information or asking a few (or many) people a question and getting an almost instant result.</p>
<p>In the past few months, Twitter has helped me find new restaurants, <a href="http://www.backupify.com">backup software</a>, news sources, software, home improvement contractors, immediate sports updates and new music.  Why would you search Google for an answer to a question others might immediately give you?   Google has to crawl all those web sites and although its fast, Twitter is faster and I usually know who I can trust.  There is a much bigger discussion over the ascension of <a href="http://searchengineland.com/what-is-real-time-search-definitions-players-22172">real-time search</a> and Twitter&#8217;s fire hose provides that too at <a href="http://search.twitter.com">search.twitter.com</a>.   For detailed research the fire hose may only give you a start, but almost every time I need a simple answer I can poll or search Twitter.</p>
<p>Our society seems to only increase its need for convenience and immediacy, so how do you find quick information?  Do you search online?  Look in a phone book?  Read the local newspaper?  Call or text message a friend?  I&#8217;m curious to know.</p>
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		<title>What Are Your Top Three Traits?</title>
		<link>http://www.toddearwood.com/2009/11/12/what-are-your-top-three-traits/</link>
		<comments>http://www.toddearwood.com/2009/11/12/what-are-your-top-three-traits/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 19:16:34 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[job]]></category>
		<category><![CDATA[job interview]]></category>
		<category><![CDATA[resume]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[sales job]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=791</guid>
		<description><![CDATA[We successfully filled a tech position a month ago and looking back on that process, I now see what top traits we MUST have in any employee.  I know people talk about experience, education and training, but there&#8217;s more to sort through with quality candidates than what&#8217;s on the resume.
Since we&#8217;re now actively seeking sales pros [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-958" title="three" src="http://www.toddearwood.com/wp-content/uploads/2009/11/three-300x286.gif" alt="three" width="246" height="235" />We successfully filled a tech position a month ago and looking back on that process, I now see what top traits we MUST have in any employee.  I know people talk about experience, education and training, but there&#8217;s more to sort through with quality candidates than what&#8217;s on the resume.</p>
<p>Since we&#8217;re now actively <a href="http://www.memberminded.com/About/commission-sales-representative.html">seeking sales pros</a> right now (please forward to others), I figured I would post a few things I consider as non-negotiables.  <em>(Hint: If those who are applying are smart, they&#8217;re search my name and find this blog, read this post and reference it in the interview.  Just sayin&#8217;.)</em></p>
<ol>
<li><strong>Attitude</strong> &#8211; In <span style="text-decoration: line-through;">a small</span> any organization, attitude will affect others negatively.  Pessimism can&#8217;t be tolerated and let&#8217;s be honest, we prefer to spend time with happy people.  Getting excited about working with good people is infectious and I&#8217;m thrilled we have that in spades today.</li>
<li><strong>Resourceful</strong> &#8211; I may value this trait over all others.  To be able to &#8220;MacGyver&#8221; something with limited resources is critical for our business.  We have to solve problems that can&#8217;t just be searched on Google and sometimes with no budget for a customer.  It&#8217;s a tough thing, but keeping to look Learn to do things on your own and not wait on your co-worker to complete a task.</li>
<li><strong>Customer love</strong> &#8211; I&#8217;m not talking about being cordial or pleasant (that&#8217;s a given).  My friends, <a href="http://twitter.com/dormbuys">Deryl</a> and <a href="http://twitter.com/rustymac">Rusty</a> share this sentiment with their company, <a href="http://www.dormbuys.com">DormBuys</a>.  Both of our companies are committed to a level of customer service unmatched by others.  We both MUST have people who love serving others.  Not everyone wants to do this and I truly get that, but don&#8217;t apply with me.  For us, I&#8217;ve seen the challenge of some geeks love the tech toys, yet hate the users.  I&#8217;m happy to let those types stay in the ivory towers of corporate tech because small, nimble companies need and WANT the customer to be first.</li>
</ol>
<p>I found even just this small list helpful as we filtered through too many resumes.  I recognize I haven&#8217;t covered things like integrity, morals or honesty, but I&#8217;d hope those are a given for any candidate.  So what are your top traits you seek out?  How do you stay true to those even when someone looks great on paper.  Please, please share your thoughts in the comments below.</p>
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		<title>What&#8217;s Your Number?</title>
		<link>http://www.toddearwood.com/2009/11/11/whats-your-number/</link>
		<comments>http://www.toddearwood.com/2009/11/11/whats-your-number/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 09:52:44 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Miscellaneous]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=937</guid>
		<description><![CDATA[Lately I&#8217;ve been running with my brother and my nephew, but last night I ran by myself.   With an iPod full of tunes, my RoadID and my watch, I navigated the neighborhood on a nice, cool night.  I regularly peeked at the minutes to see if I was speeding up and calculating what pace [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-943" title="ironman" src="http://www.toddearwood.com/wp-content/uploads/2009/11/ironman.jpg" alt="ironman" width="215" height="215" />Lately I&#8217;ve been running with my <a href="http://hphotos-snc1.fbcdn.net/hs257.snc1/10426_181221963668_631698668_3797201_6821373_n.jpg">brother and my nephew</a>, but last night I ran by myself.   With an iPod full of tunes, my <a href="http://www.roadid.com">RoadID</a> and my watch, I navigated the neighborhood on a nice, cool night.  I regularly peeked at the minutes to see if I was speeding up and calculating what pace I was keeping.  The constant concern over my &#8220;number&#8221; made it easy to distract my mind.</p>
<p>I recognize some would prefer a calculator to work out the numbers, but I&#8217;ve always liked math and let&#8217;s be honest&#8230; we focus a great deal on numbers.  Balance sheets, weight scales, account balances, pant sizes, tv channels and bill amounts each can impact our daily lives.  We struggle to find what these numbers mean or rationalize how we feel about them.</p>
<p>A big number will be celebrated by my family this weekend as my Dad turns 60.  For me, it&#8217;s hard to believe he&#8217;s that age as I&#8217;m old enough to realize as he ages, so do I.  While I never worried about Dad reaching this point, I know that number affected him as my Grandfather didn&#8217;t make it that far.</p>
<p>We seek out numbers to compare ourselves to others, gauge our progress and even to choose what&#8217;s important.  I&#8217;ve been thinking less about the comparison or progress and loads more on the importance.  One number I&#8217;m recently pondering is the number of days left on earth.  I know it&#8217;s a &#8220;heavy&#8221; topic, but it&#8217;s a fact that figure is finite and the catch is we (typically) don&#8217;t get advance notice if our number is nearing zero.  I suspect no matter what its size we&#8217;d almost all agree&#8230; it&#8217;s insufficient.  So rather than debate the afterlife (yes, I believe in heaven), I think the real challenge is how we act/react given we know our number exists.</p>
<p>If you tell me I&#8217;m only on this earth another 12,654 days (which is exactly the number I&#8217;ve been alive today), I&#8217;d tell you it&#8217;s not NEAR enough.  There&#8217;s so much I want to do.  So much I need to say to the right people and so much I&#8217;d change, wouldn&#8217;t you?  My guess is you could be like me and you ignore your number not because of awareness of its existence, but you may struggle (like me) with accepting it is a reality.  And just to avoid the debate of extending one&#8217;s number through healthy changes, medical advances etc&#8230; I&#8217;m saying the bigger issue is what we each do given we HAVE a number, not how to change it.</p>
<p>If you&#8217;ve read this far and are hoping I&#8217;ve had some divine intervention about your number or mine, I&#8217;m sorry&#8230; I haven&#8217;t.  Don&#8217;t think I haven&#8217;t asked God to give me some hints, but nothing has come through yet.  Instead, he&#8217;s given me a healthy does of perspective lately and I&#8217;m making changes accordingly.</p>
<p>In case you wondered, my running &#8220;number&#8221; last night was twenty-two seconds per mile faster than my last three runs.  The challenge is not to let the number distract me from a better run.</p>
<p>P.S. &#8211; I&#8217;m posting this on 11/11 and unless you&#8217;re a numerologist&#8230; that number shouldn&#8217;t matter either.</p>
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		<title>Lighten Up Your Work</title>
		<link>http://www.toddearwood.com/2009/11/05/lighten-up-your-work/</link>
		<comments>http://www.toddearwood.com/2009/11/05/lighten-up-your-work/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 15:30:18 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Fun In Biz]]></category>
		<category><![CDATA[accounting humor]]></category>
		<category><![CDATA[business humor]]></category>
		<category><![CDATA[Funny]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=912</guid>
		<description><![CDATA[Most of us spend a majority of our waking hours working because we&#8217;re required or we voluntarily choose to labor.  Some even consider their work as part (sometimes too great) of their personal identity.
There&#8217;s no question during this economic downturn business can be very serious.  Just recently, I&#8217;ve heard work compared to war, a long [...]]]></description>
			<content:encoded><![CDATA[<p>Most of us spend a majority of our waking hours working because we&#8217;re required or we voluntarily choose to labor.  Some even consider their work as part (sometimes too great) of their personal identity.</p>
<p>There&#8217;s no question during this economic downturn business can be very serious.  Just recently, I&#8217;ve heard work compared to war, a long slog, a roller coaster and a daily grind.  These arduous cliches and somber overtones quite frankly are unnecessary.</p>
<p>It&#8217;s my contention work doesn&#8217;t have to be so negative.  It CAN be fun and productive.  We add to this pessimistic view by stereotyping job roles such as HR, Legal, IT and Accounting as rigid and yes, sadly some people encourage that view.  However, there are some that refuse to fit that mold despite their discipline.  Which is one reason, I love Christy, the Accounts Payable (AP) person from a client&#8217;s company.  Not only do they pay regularly (which is HUGE), but she (an accountant by trade) does her job with flair and humor.  Christy&#8217;s entire department was recognized yesterday in a meeting for being a pleasure to work with.  Yes, you read that correctly&#8230; an Accounting department is dare I say, FUN!</p>
<p>We each have to make a living, but we have to also live.  Seriousness at work is just overrated and I believe it won&#8217;t get you ahead.  Don&#8217;t confuse dedication or professionalism with being rigid and hiding your personality at work.  I&#8217;ve saved a few of Christy&#8217;s emails and pasted them below to remind us all to lighten up at work and enjoy the people.</p>
<blockquote><p>Quarter  til 5:00, with plans to go to the TRC Bash,<br />
Wouldn’t you know, my computer decides to  crash!<br />
Void  the checks, re-start the process,<br />
Such is  the life of an AP goddess!</p></blockquote>
<blockquote><p>Three nearly-deaf old men  sat on a bench.  The first one said “It’s windy” to which the second replied,  “No, it’s Thursday” causing the last one to say “Me too, let’s go get a beer”.  If any of you are “Thursday”, come get your check and go get a drink.  Have a great night!</p></blockquote>
<blockquote><p>Sorry I  fell behind<br />
but  want to keep it “above the line”<br />
No  excuses, blame or gripe<br />
I’ll  just bid you a quick “Good Night”</p></blockquote>
<blockquote><p>Waiting on your check  . . . well wait no longer!  Your ship has come in, your egg has hatched,  your gift has arrived . . .  your check is now awaiting you on the sunny  5th floor!  Now aren’t you glad you worked late!!!!</p></blockquote>
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		<title>Today Can Be Special</title>
		<link>http://www.toddearwood.com/2009/11/04/today-can-be-special/</link>
		<comments>http://www.toddearwood.com/2009/11/04/today-can-be-special/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 04:01:27 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Miscellaneous]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=917</guid>
		<description><![CDATA[In mid-September, my friend Landon was thrown a surprise birthday party.  He&#8217;s very much a details guy (try playing him in any game and you&#8217;ll see) so I thought he&#8217;d probably catch wind of the party.  However, he arrived to a rousing crowd and no one leaked the news.  He was stunned and later said [...]]]></description>
			<content:encoded><![CDATA[<p>In mid-September, my friend <a href="http://www.landonswan.com/">Landon</a> was thrown a surprise birthday party.  He&#8217;s very much a details guy (try playing him in any game and you&#8217;ll see) so I thought he&#8217;d probably catch wind of the party.  However, he arrived to a rousing crowd and no one leaked the news.  He was stunned and later said he didn&#8217;t come down for almost two days from the emotion.</p>
<p>I returned home late in mid-October 15 from a sales trip down to Atlanta.  I came into work the next day and was eager to tell our team about our promising meetings, but I ran into a snag.  When I arrived at the office, I found 72 balloons all over my desk held in place with streamers, a poster with a <a href="http://en.wikipedia.org/wiki/Michael_Scott_%28The_Office%29">Michael Scott</a> quote, brownies, cookies, Todd&#8217;s <a href="http://www.amazon.com/Raving-Fans-Revolutionary-Approach-Customer/dp/0688123163">Raving Fans</a> t-shirts and a card&#8230; for National Boss&#8217; Day.   I was stunned and thrilled.</p>
<p>For some reason we&#8217;re connected to the idea of celebrating people upon certain dates or worse yet at their funerals.  My advice is don&#8217;t wait for a holiday, birthday or some special occasion.   Boss&#8217; Day truly caught me off guard as you can see in the video below and surprise birthday parties are great, but everyone likes to be appreciated.  People need to know you care and there&#8217;s no better time than today.  Make it special.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="300" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="flashvars" value="intl_lang=en-us&amp;photo_secret=036866546f&amp;photo_id=4017195744" /><param name="bgcolor" value="#000000" /><param name="allowFullScreen" value="true" /><param name="src" value="http://www.flickr.com/apps/video/stewart.swf?v=71377" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="400" height="300" src="http://www.flickr.com/apps/video/stewart.swf?v=71377" allowfullscreen="true" bgcolor="#000000" flashvars="intl_lang=en-us&amp;photo_secret=036866546f&amp;photo_id=4017195744"></embed></object></p>
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		<title>A Decade Sounds Like An Eternity</title>
		<link>http://www.toddearwood.com/2009/09/21/a-decade-sounds-like-an-eternity/</link>
		<comments>http://www.toddearwood.com/2009/09/21/a-decade-sounds-like-an-eternity/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 12:39:20 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[About Me]]></category>
		<category><![CDATA[10 years old]]></category>
		<category><![CDATA[10th anniversary]]></category>
		<category><![CDATA[anniversary]]></category>
		<category><![CDATA[decade]]></category>
		<category><![CDATA[Startup]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=888</guid>
		<description><![CDATA[It was 10 years ago today I incorporated my first business.  To me, it seems impossible how time has flown by so fast.  I&#8217;ve been blessed with many great experiences,  some hard-to-swallow lessons from colossal failures and a couple good wins.
Now, I&#8217;m elated to find myself back at my original business, focusing [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_904" class="wp-caption alignright" style="width: 310px"><img class="size-medium wp-image-904" title="10-years" src="http://www.toddearwood.com/wp-content/uploads/2009/09/10-years-300x165.jpg" alt="10-years" width="300" height="165" /><p class="wp-caption-text">Image credit: sideshowtoy.com</p></div>
<p>It was 10 years ago today I incorporated my first business.  To me, it seems impossible how time has flown by so fast.  I&#8217;ve been blessed with many great experiences,  some hard-to-swallow lessons from colossal failures and a couple good wins.</p>
<p>Now, I&#8217;m elated to find myself back at my <a href="http://www.memberminded.com">original business</a>, focusing on two of my strongest areas&#8230; technology and membership groups.  I&#8217;ve always run revenue through this company and for the past six years, it&#8217;s been very, very stable while I learned and experimented with several tech and non-tech businesses.</p>
<p>I&#8217;m going to keep this short as I&#8217;m spending the rest of today reflecting not on what could&#8217;ve been, but what a decade of entrepreneurship has meant to me.  Then I&#8217;m going to finally write a few posts answering what I seemingly always get asked&#8230; how did you get into business and startups?  We each have our own career story and my next few posts will cover some key observations during this time.</p>
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		<title>The Big IT Factor</title>
		<link>http://www.toddearwood.com/2009/09/11/the-big-it-factor/</link>
		<comments>http://www.toddearwood.com/2009/09/11/the-big-it-factor/#comments</comments>
		<pubDate>Sat, 12 Sep 2009 03:12:37 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Speaking]]></category>
		<category><![CDATA[big it]]></category>
		<category><![CDATA[eon]]></category>
		<category><![CDATA[it department]]></category>
		<category><![CDATA[it social media]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media technology]]></category>
		<category><![CDATA[social web]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=892</guid>
		<description><![CDATA[I was invited to speak today to the 200 folks who make up the E.On US IT department.  The venue was Claudia Sanders Dinner House and I was slated to talk just after lunch.  Speaking after a meal can be tough and if you&#8217;ve ever been to this fine establishment of country cookin&#8217; [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright wp-image-893" style="margin-left: 5px; margin-right: 5px;" title="eon-talk" src="http://www.toddearwood.com/wp-content/uploads/2009/09/eon-talk.jpg" alt="eon-talk" />I was invited to speak today to the 200 folks who make up the <a href="http://www.eon-us.com">E.On US</a> IT department.  The venue was <a href="http://www.claudiasanders.com/">Claudia Sanders Dinner House</a> and I was slated to talk just after lunch.  Speaking after a meal can be tough and if you&#8217;ve ever been to this fine establishment of country cookin&#8217; you can imagine how many in the room wanted to nap.</p>
<p>My topic was &#8220;Navigating Social Media&#8221; and as I frequently do, I use <a href="http://www.polleverywhere.com">text polling</a> to find out how the audience feels about the topic we&#8217;re to discuss.  The first question was &#8220;How do you feel about social media?&#8221;  I felt very prepared for a range of answers since I run a technology company and have worked in a very large IT department in a large corporation.</p>
<p>However, as the first text results came in, I was quickly reminded my how much I differ from Big IT.  The first result used profanity which made several in the audience gasp.  I responded with, &#8220;Ohh, did I not mention there&#8217;s no filter?  If you want to be silly, go ahead!&#8221;  As more results flowed in, several said &#8220;waste of time&#8221; and &#8220;huh&#8221;, but overall the popular response was networking.  You can see the <a href="http://www.flickr.com/photos/earwood/3946743246/">tag cloud of responses</a> here.</p>
<p>I told the audience I agreed many times social media can be a waste of time, but there are some things to be learned from it for us as professionals and for our careers.  At this point, I still didn&#8217;t have the audience.  I could tell there was resistance to the topic, but I pressed on.  I talked about the shift in the web from one-way to two-way conversations and what were the latest trends.  I tried another text poll which brought on a few more less than desirable responses.  I thought humor might win them over and offered a prize to one of the off-color remarks, but no one would claim it.  At that point, I knew I had to change course.</p>
<p>While being as tactful as possible, I told these folks how the local twitter community &#8220;bashed&#8221; their company for communicating so poorly during the ice storm, how I use Twitter first for news and my local tv station second (at best) and how we&#8217;re never going back to the way the web was.  I explained how several national brands are getting &#8220;murdered&#8221; online about their products, culture and customer experiences and some (like <a href="http://twitter.com/mystarbucksidea">@mystarbucksidea</a>, <a href="http://twitter.com/comcastcares">@Comcastcares</a> and <a href="http://twitter.com/ford">@Ford</a>) are doing it right.</p>
<p>I can&#8217;t say that I won everyone over with the examples, but I did notice many sat up a little straighter and the overall room seemed to change.  I re-focused on my original three points and decided to tell some personal stories about my social web mistakes and usage.  If you&#8217;ve seen me present, I stuck with the same format of funny pictures, lots of screen shot examples and a lively pace.  As I moved through the presentation, I realized these folks weren&#8217;t against the social web, but were more likely to be fearful or challenged by it&#8217;s growth and direction.</p>
<p>Even after some challenging crowd reactions, I still consider myself one of them.  Sometimes Big IT is about control and my view of the social web doesn&#8217;t jive with that mindset.  I also realize Big IT has to have more rules, structure and policies than my company to protect company&#8217;s assets, but I still think there&#8217;s some middle-ground for them to actually take advantage of these social tools.  For now, I eagerly await the survey results and I&#8217;m hopeful some folks learned the social web is more than networking and a waste of time.</p>
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		<title>Doing Less Not More (Get in free)</title>
		<link>http://www.toddearwood.com/2009/08/19/doing-less-not-more-get-in-free/</link>
		<comments>http://www.toddearwood.com/2009/08/19/doing-less-not-more-get-in-free/#comments</comments>
		<pubDate>Wed, 19 Aug 2009 22:35:48 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Speaking]]></category>

		<guid isPermaLink="false">http://www.toddearwood.com/?p=841</guid>
		<description><![CDATA[Next Wednesday, August 26th I&#8217;m speaking to Greater Louisville Inc&#8217;s Small Business Breakfast Club about Using Technology to Fuel Your Business &#8211; Don&#8217;t Do More with Less, Do Less with More!  Here&#8217;s the official blurb&#8230;
Guest speaker Todd Earwood, President, Member Minded, will deliver an interactive presentation on using technology to get optimal results. Using [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-876" style="margin: 8px;" title="bad-powerpoint" src="http://www.toddearwood.com/wp-content/uploads/2009/08/bad-powerpoint-300x225.jpg" alt="bad-powerpoint" width="300" height="225" />Next Wednesday, August 26th I&#8217;m speaking to <a href="http://www.greaterlouisville.com/content/events/calendar.asp?event=1251">Greater Louisville Inc&#8217;s</a> Small Business Breakfast Club about <a href="http://www.greaterlouisville.com/content/events/calendar.asp?event=1251">Using Technology to Fuel Your Business &#8211; Don&#8217;t Do More with Less, Do Less with More</a>!  Here&#8217;s the official blurb&#8230;</p>
<p><em>Guest speaker Todd Earwood, President, Member Minded, will deliver an interactive presentation on using technology to get optimal results. Using first hand knowledge, Todd will present insights on how technology can help manage information and save valuable time and money for your organization.</em></p>
<p>Now, that is the official stuff, but let me give you the <strong>Top Six Reasons You Should Attend</strong>.</p>
<ol>
<li><strong>I will NOT waste your time</strong> &#8211; My powerpoints do NOT suck.  I spend an immense amount of time preparing and this specific one will likely be the most entertaining and interactive session you&#8217;ll attend this year.  I know you&#8217;re thinking technology can&#8217;t be that fun, but I promise the time we spend covering it will be.</li>
<li><strong>Get in FREE</strong> &#8211; If you work or sit on the board of for an association, please be my personal guest as I&#8217;ll gladly cover your admission. Contact me<a href="mailto:gli@memberminded.com?Subject=Free SBBC Admission"></a> and I&#8217;ll make sure you get in free.  My company, <a href="http://www.memberminded.com">Member Minded</a> specializes in helping membership based organizations, so I&#8217;d love to meet you and maybe you&#8217;ll see a glimpse of how we run our company.  Your acceptance of the free admission does not obligate you to anything other than an outstanding event with a presentation I hope will entertain and educate.  I promise this presentation is NOT a product demo or a sales meeting.</li>
<li><strong>Valuable information</strong> &#8211; I own a business, I&#8217;ve worked in a large corporation and I have a passion for technology.  My unique background helps ensure you walk away with something that makes  your life easier (NOT harder) or better with technology.  <em>Hint: it&#8217;s not about gadgets and tech tricks.</em></li>
<li><strong>Less REALLY is more </strong>- I don&#8217;t know many folks who have extra time on their hands, so rather than increase your workload, I want to show you proven ways to lessen the burden.  You&#8217;ll be delightfully surprised on what tools (many are free) that you can start using the same day!</li>
<li><strong>Class act event</strong> &#8211; GLI hosts some of the best business events I&#8217;ve ever attended.  They&#8217;re always professional, extremely well ran and the networking alone is worth the admission.</li>
<li><strong>Win FREE prizes</strong> &#8211; I&#8217;m giving away over $150 of prizes to those who attend.  I don&#8217;t want to spoil the surprise, but the prizes help add something extra to a very interactive session.</li>
</ol>
<p>I know I&#8217;m using some gutsy words like promise and best, but I really am that passionate about business and technology.  It&#8217;s not because I&#8217;m great, it&#8217;s because I prepare and I care about your time.   If you have any questions, please <a href="http://www.toddearwood.com/contact-todd/">contact me</a>.  I&#8217;m happy to chat in advance or afterward.</p>
<p>Finally, great events aren&#8217;t possible without great sponsors.  So, a big thanks to Presenting Sponsor &#8211; <a href="http://www.republicbank.com">Republic Bank</a>, Event Sponsor &#8211; <a href="http://www.prstore.com">PR Store</a>, Breakfast Sponsor &#8211; <a href="http://www.CenterPlate.com">CenterPlate</a> and thanks to <a href="http://www.heinebroscoffee.com">Heine Brothers&#8217; Coffee</a> for providing coffee for the 2009 SBBC Series.  I hope to <a href="http://www.greaterlouisville.com/content/events/calendar.asp?event=1251">see you next week</a>.</p>
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