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	<title>Todd Earwood &#187; web show</title>
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		<title>Daily Idea: My Journey to Creating a Real Web Show</title>
		<link>http://www.toddearwood.com/2007/08/27/daily-idea-my-journey-to-creating-a-real-web-show/</link>
		<comments>http://www.toddearwood.com/2007/08/27/daily-idea-my-journey-to-creating-a-real-web-show/#comments</comments>
		<pubDate>Mon, 27 Aug 2007 11:43:13 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
				<category><![CDATA[Startup]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[daily idea]]></category>
		<category><![CDATA[dailyidea]]></category>
		<category><![CDATA[how to video]]></category>
		<category><![CDATA[web show]]></category>
		<category><![CDATA[web video]]></category>

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		<description><![CDATA[Last week, I posted about my LA-based partners in Almost Mediocre (AM). They were my first taste of creating an audience around more than text and pics. Our videos may not be your preferred taste in humor, but we found an audience (actually, a really great one). We have sold our wares to some big [...]]]></description>
			<content:encoded><![CDATA[<p><img style="border: 0pt none; margin-left: 5px; margin-right: 5px;" title="Daily idea" src="http://www.dailyidea.tv/images/di-nikki.png" border="0" alt="DailyIdea.TV" hspace="5" align="left" />Last week, <a href="http://www.toddearwood.com/2007/08/22/need-a-good-laugh/">I posted</a> about my LA-based <a href="http://www.almostmediocre.com/index.php?option=com_content&amp;task=view&amp;id=32&amp;Itemid=41">partners in Almost Mediocre</a> (AM).   They were my first taste of creating an audience around more than text and pics.  Our videos may not be your preferred taste in humor, but we found an audience (actually, a really great one).  We have sold our wares to some big names in Hollywood and somehow still can&#8217;t reach an agreement with MTV.</p>
<p>After seeing the successes of AM, I took some personally time-consuming and worklife-altering steps to create a web show.  I bought a Mac, a camcorder and found a host to start shooting what we called <a href="http://www.moxy.tv">Moxy TV</a>.  The learning curve was just insane!  The Mac wasn&#8217;t and still at times is not intuitive, but I flew to LA and shot my first show with my AM guys&#8217; help (good idea).   I waited until I got back to Kentucky to start editing (bad idea) and after 15 hours of trial and error, I edited the first show.  The result&#8230; not very good.  I quickly learned audio was very important, which meant buying more equipment.  I scoured many forums for how to shoot, edit and publish video.  Since everything was new, there was no quick tutorial that solved all my issues.  I learned by trial and error and many, many hours.</p>
<p>Four months later, <a href="http://www.businesspundit.com">Rob</a> and I decided there were opportunities with a daily web show and after considering many options, we decided <a href="http://www.dailyidea.tv">Daily Idea</a> was our best concept (think lifehacker meets video with more fun).  We knew the quality level had to be raised and while I enjoyed working on the videos, it wasn&#8217;t the best role for me to play.  We set out to find a director that could execute our vision with creativity and efficiency.  Finding videographers was easy, but finding a director you want to work closely with who can share in our vision and still be creative was seemingly impossible. Most startups need  some luck and this time it bounced our way by finding <a href="http://profile.myspace.com/index.cfm?fuseaction=user.viewprofile&amp;friendid=211131918">Jay</a>.  After we found Jay, we snatched up two great writers (Chad and <a href="http://www.jasonfalls.com">Jason</a>).  We auditioned several people and Jay picked Nikki Key to be our host and that&#8217;s been a great fit as well.</p>
<p>Fast forward to today, we&#8217;re in week four of being &#8220;public&#8221; and we&#8217;ve quickly passed the four figure mark of viewers.   We&#8217;re happy with the growth of viewers and this week we have our first episode featuring a fast-rising name in the valley.</p>
<p>Here&#8217;s a few things you can do to get involved.</p>
<ol>
<li>Watch the show below about how to ace a job interview</li>
<li>Leave a comment below on what you think</li>
<li>Grab our <a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=262723408">iTunes feed</a></li>
<li>Add us as a <a href="http://www.myspace.com/dailyidea">friend on MySpace</a></li>
<li>Join our <a href="http://www.facebook.com/group.php?gid=10205655391">Facebook group</a></li>
<li><a href="http://dailyidea.tv/contact-us/">Suggest an idea</a> for the show</li>
</ol>
<p><script src="http://flash.revver.com/player/1.0/player.js?mediaId:363137;affiliateId:106290;height:392;width:480;" type="text/javascript"></script></p>
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